Vivold Consulting

SAP CEO pushes for harmonized and lighter EU AI regulation to avoid losing competitiveness

Key Insights

SAP's CEO argues Europe risks falling behind the U.S. and China unless it simplifies and harmonizes AI rules. He calls for more integrated markets, faster adoption, and regulatory flexibility.

Stay Updated

Get the latest insights delivered to your inbox

Europe's regulatory puzzle threatens its AI ambitions


SAP's chief warns that Europe's fragmented AI regulatory landscape is throttling innovation. Companies face overlapping standards, national exceptions, and inconsistent compliance pathways all of which slow rollout.

His call to action


- Push for a unified market where AI systems can scale across borders without bespoke national approvals.
- Embrace lighter-touch regulatory experimentation to keep pace with American and Chinese deployment velocities.

Why this matters for the business ecosystem


Enterprises and startups alike need predictable, cross-border compliance mechanisms. Without them, Europe risks becoming a slow-adoption zone where regulatory drag outweighs competitive gains.

Related Articles

L'Oreal's OpenAI deal puts Maybelline try-on, product discovery, and ChatGPT ads in play

L'Oreal has announced a wide-ranging collaboration with OpenAI, unveiled at VivaTech 2026, that brings Maybelline's virtual makeup try-on directly into ChatGPT via L'Oreal's ModiFace AR technology. The deal spans consumer shopping tools, product discovery for brands like Lancome and Kerastase, advertising pilots (SkinCeuticals, CeraVe, Garnier), and R&D - including using OpenAI's GPT-Rosalind life-sciences model for skin-microbiome research. It lands as OpenAI reports ChatGPT at more than 900 million weekly users.

Sakana's Fugu delivers multi-agent frontier performance through one API - and pitches it as an export-control hedge

Sakana AI has launched Fugu and Fugu Ultra, a multi-agent orchestration system delivered as a single foundation model - Fugu is itself an LLM trained to route tasks across a swappable pool of the world's best models (and recursively to itself) via one OpenAI-compatible API. Sakana says Fugu Ultra matches frontier models like Anthropic's Fable 5 and Mythos Preview on demanding engineering, science, and reasoning benchmarks, while pitching the approach as an AI-sovereignty hedge: if one provider's access disappears, as with Anthropic's recently export-controlled models, Fugu reroutes around it. It is generally available today through subscription and pay-as-you-go tiers.

HSBC's multi-year Google Cloud deal targets 200+ AI use cases, some worth $100M+ each

HSBC has signed a multi-year partnership with Google Cloud to build and deploy AI across wealth management, financial-crime risk, and internal decision support, using Gemini models and the Gemini Enterprise Agent Platform. The bank expects more than 200 AI use cases over two years, with selected ones each potentially returning over US$100 million. It builds on a deep existing base - 600-plus AI use cases and a Google-built financial-crime system screening 1.2 billion transactions a month.